The Sway is the friend you never knew you always needed — connecting you to the Moore County community with the news you care about, the businesses you’ll need, giveaways you can actually win and events you’ll actually want to attend.
Live Like a Local. Only Better.
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“This was, and continues to be, the best source for me to find out what is going on in the area since we just moved here. Keep it up!!“
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Attend our events.
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Look out for us around town.
You’ll see us at events all over the place. Say hi.
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The Sway is made of a team of real humans, who love Moore County — from Southern Pines, Pinehurst and Aberdeen to Carthage, Midway, and Robbins. We love to hear from readers, non-readers, and people thoroughly confused about who the hell we are and what we do. Just send us a note at firstname.lastname@example.org