Upgrade Your Aesthetic

Meet Ellie Daniels, the stylist and wardrobe consultant behind The Ellie Aesthetic. She has been styling friends and family for 20+ years and says she loves helping women feel like the most confident version of themselves. “Having supportive women in my life was the final push I needed to make this business happen,” says Ellie. Services include creating full wardrobes, completing closet refreshes and styling for special occasions (including class reunions with former mean girls).

She begins with a questionnaire to understand a client’s inspirations, favorite colors, budget and more, usually asking “what do you find yourself reaching for the most?”

Currently, Ellie’s most popular request is fall capsule wardrobes. “There will be trends for every season and while I love trends, I don’t want to encourage people to take on something that won’t make them feel confident and amazing,” she says. 

She will also work with different budgets because she believes fashion should be accessible. “Sometimes I help people find dupes,” she says. “Sometimes an outfit can be completed with some high impact accessories.” Her favorite looks for this season include leopard print as a neutral and unexpected denim silhouettes. See her Instagram for outfit inspo, or visit her website for inquiries.