Lisi Market Adds Espresso and a Familiar Face

Guess Who’s Back Former manager of The Roast Office, Carol Hess, is back again in the Village of Pinehurst, now serving up morning fare at Lisi Market. Owners Jim and Mickey Reale saw an [...]

A Glow Getter: Alessandra Gironda Opens Soleil Bronze Bar

She’s Glowing Places Soleil Bronze Bar recently opened a brick and mortar at 570A S. Ashe St. in Southern Pines. Alessandra Gironda began her spray tanning business in 2023 as a fully [...]

Perk Up at Brim, Now Brewing

That’s So Doppio Brim, located in The Outpost building of Pinehurst, is currently in its soft opening phases. The new cafe is brought to you by Miah Magno and Daniel Gironda, who also own meal [...]

Nomad Jax Expands to Carthage

Nomad Jax Haberdashery is expanding with a new storefront in Carthage: The Garage by Nomad Jax. It will have less of a focus on clothing than the Southern Pines store and more on design pieces. [...]

Pumpkin Patches & Corn Mazes Around The Sandhills 2025

ABERDEEN: Trim Time Lawn & Garden has pumpkins ideal for carving, white pumpkins, stackable pumpkins and even tiny pumpkins. Oh my gourd. CARTHAGE: Parkwood Farms has pumpkins and gourds [...]

BHAWK’s Bourbon Nominated for Coolest Things Made In NC Contest

Shell Out Your Votes The annual Coolest Thing Made in NC contest is underway and BHAWK’s Madam Colonel Pistachio Bourbon Cream is nominated in the final round of voting. Voting ends [...]

Upcoming Moore Wellness Expo Flexes Fitness and Wellness Options

Expo-nential Possibilities  This couple’s mission is to help Moore County become even healthier. Chris and Adrianna Harms are launching the first-ever Moore Wellness [...]

Experience Fall Flower Picking at My Friend’s Farm

Let’s Vase It Looking for a quintessential fall experience but feel like it’s too early for pumpkin picking? Check out My Friend’s Farm (yes that’s the name, not a [...]

Oktoberfest Celebrations in the Sandhills 2025

You Know You Make Me Wanna Stout HERE’S SOME WAYS TO SAY ALE YEAH: See something we missed? Let us know at hello@itsthesway.com

Twigg & Co. Rebrands to Made & Found

Adding A Maker’s Mark What was formerly Twigg & Co. has a new owner and new name. Teresa Pearce chose “Made & Found” to better describe what the Aberdeen shop is about. [...]